Academic Communication in Multimedia Environment AvH

Research project


Academic Communication in Multimedia Environment Conference

12-14 September 2015, Hemus Hotel - Sofia, Bulgaria

Important dates Publication Accommodation Transportation Contact us Registration form

The conference programme can be downloaded here.

Second call for papers: deadline for abstract submissions is April 30th, 2015. Participants will be notified of acceptance by May 31, 2015.

Meeting Description:The conference represents the final stage in the completion of a three-year research project (ACiME) financed by the Alexander von Humboldt Foundation, Germany, and realised by a team of scholars from Bulgaria and Germany. The hypothesis tested is that the Internet is a rich and unique non-linear multimedia environment offering access to massive amounts of information; It provides new, more effective ways of communicating ideas and an audience of unparalleled size and diversity. How does it, however, affect the production, transmission and consumption of knowledge and what is the effect of globalisation on academic communication?

Keynote Speakers:

Prof. Dr. Angelika Storrer, Germany – "From linked data to digital genres: text-linguistic approaches to multimodal hypertext analysis"

Prof. Dr. Diane Pecorari, Sweden - "Irreconcilable differences? On plagiarism and other intertextualities in academic communication"

Prof. Klaus P. Schneider, Germany - "Quoting practices in academia"

Prof. Irena Vassileva, Bulgaria - "Multimedia Environment and the Academia - Friends or Foes?"

The research team of the ACiME (Academic Communication in Multimedia Environment) project is pleased to issue the first call for participation to the international conference “Academic Communication in Multimedia Environment”, which will be held in Sofia, Bulgaria, on 12-14 September 2015. The conference aims to bring together researchers and practitioners in the field of academic communication in the new media with a view to promoting interdisciplinary and intercultural dialogue and the elaboration of a suitable methodology for the elicitation of the distinguishing features of academic communication in multimedia settings and the new opportunities they offer for the realisation of intertextuality and interdiscursivity. It is assumed that since multimediality would certainly allow for the establishment of a much wider range of intertextual and interdiscursive links, there should also be a threshold of comprehension beyond which it would be very difficult, if not impossible for the audience in academia to perceive the links sought by the author (quantitative aspects). Another facet of interest is to establish the degree of relevance of the hypertextual links to the academic needs and background knowledge of the target audience (qualitative aspects). At the same time, this conference provides an opportunity to touch upon emerging issues of knowledge representation, distribution and consumption, intercultural communication, unification versus diversification, dominance of culture-specific discourses and ideologies, authorship, including the burning issue if plagiarism, and interpersonal communication in academia – thanks to, or in spite of the Internet!?

Relevant topics thus include, but are not limited to, the following:

1. Academic communication and the new media

2. Realization of intertextuality and interdiscursivity in multimedia settings

3. Approaches to Hypertext analysis

4. Culture-specific multimedia discourses

5. Plagiarism and the new media

6. Authorship and the new media

7. Intercultural academic communication and the new media

8. Interpersonal communication and the new media

9. Students’ perception of the use of the new media for academic achievements

10. Didactic issues

Individual presentations will last 20 minutes, followed by a 5 minute question session.

Contributors will need to tie their presentation with one or two of the conference themes, as described above. The deadline for submission is March 15, 2015. Abstracts should not be more than 200 words; they must (i) clearly state the research question, (ii) include a brief description of the theoretical framework and of the methodology adopted by the author and (iii) highlight the originality of the proposal.

Important dates:

15 March 2015: Individual presentations deadline

31 March 2015: Notification of acceptance

30 April 2015: Early bird registration deadline

30 June 2015: Registration deadline

12-14 September 2015: Conference

15 November: Submission of full articles for publication


A volume with selected papers, including the plenary presentations will be published shortly after the event.

Participant Early bird 120 Euro Registration until April 30
Participant Regular 150 Euro From April 30 to June 30
Participant Student 100 Euro
Attendance 80 Euro
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The fee includes conference materials, coffee breaks, an evening reception on September 12, 2015, and publication costs. A conference dinner will take place on the evening of 13 September 2015. Conference participants will need to register and pay and additional fee to participate.

Organising committee:

ACiME (Academic Communication in Multimedia Environment) team:

Prof. Dr. Irena Vassileva

Prof. Dr. Klaus Schneider

Dr. Esther Breuer

Dr. Mariya Chankova

Registration form can be downloaded here Please fill it out and send it back to us via e-mail.


Single rooms are available at the Hemus Hotel Sofia, the conference venue, at a special price for the conference participants; visit the hotel website at to check out the rooms they offer (Business Suite Single and Classic Single). If you wish to stay at the Hemus Hotel, please indicate so on the Registration Form.

Business Suite Single – 90 BGN (approx. 46 Euro) see it Single Classic – 63 BGN (33 Euro) see it For example, arrival on Sept. 11th and departure on Sept. 14th will be 138 Euro for the Business Suite and 97 Euro for the Single Classic.


You can easily go from the Sofia Airport to the Hemus Hotel by the underground line 1 for 13 stations, at the Serdika station switch to line 2 direction Lyulin (James Bourchier) for 2 stations. Get off at the European Union station. You can see a map of Sofia's evergrowing underground here or take a city taxi (OK Supertrans offer a nice fare). The single journey ticket for the underground costs 1 lev (1 BGN = 0,51 Euro); the taxi fare can go up to 15 lev (8 Euro).


Send your proposals or ask any questions to the ACiME team.
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